Tomorrow is the third anniversary of the term screencast. Taking stock, I’m reminded of all the uses of this medium we’ve seen since, and also of those still in the pipeline. The diagnostic use that I recommended to Mary Branscombe here is one of those still-emerging uses for most people. And after describing the Windows Media Encoder technique to her, I realized I’ve been remiss in not exploring, and advocating, TechSmith’s Jing.

Here’s a short screencast illustrating the use of the Excel geocoder I discussed a while ago. It was ridiculously easy to capture that screencast using Jing and, what’s equally useful, to upload it up to screencast.com at a shareable URL.

When the TechSmith folks told me about Jing I was thinking about screencasting at a different level: professional quality, careful editing, multiple delivery formats. So I made note of it, but didn’t fully appreciate its significance. Jing is perfect for Mary Branscombe’s scenario. And when more scenarios like that can play out more easily and naturally, we’ll all benefit from the improved flow of understanding about how software works, or why it sometimes doesn’t.